We have good news, and we have better news. First off: One of the most requested Vagaro features is finally here. The better news? Your inventory just got a MASSIVE upgrade. Kiss the days of an overstuffed and unorganized inventory goodbye, and say hello to product variants!
Now, you’re able to differentiate products in your Vagaro inventory by size, color, volume, shape, and more. You can even create Additional Details, like instructions or ingredients, for the cherry on-top of an ultimately personalized online shopping experience. Still not convinced? Why don’t you check out these:
Product variants revolutionize the way Vagaro’s inventory worked previously, going way deeper than the everyday software update. Between a more granular way to view consumer trends or the added edge against competition, retail product variants might be the missing link to achieving your full e-commerce potential. While the benefits of this inventory upgrade are pretty much endless, these next few are the most immediately impactful to your daily operations as a business owner. Let’s take a look!
Did you know?
High-performing beauty businesses report that retail sales contribute to over 40% of their revenue.
Product variants help you see the bigger picture when it comes to knowing what your clients are looking for. By tracking which sizes, colors, or styles are most popular, you can make more informed decisions about your inventory, which means you’ll know exactly which items to restock and which ones might need less attention. With these insights, you can streamline your ordering process, improve your supply & purchase order process, and use your resources more effectively. Product variants cut down on wasted time but also keep your cash flow healthy and ensures you’re always offering the products your customers want. Speaking of offering what your customers want…
One of the best ways to boost consumer satisfaction is by offering a range of product options. When you give clients choices—whether it's in sizes, colors, or styles—they feel more in control, able to pick exactly what suits their preferences and needs. That kind of flexibility makes their shopping experience more enjoyable and personal.
Clients can appreciate that your store truly cares about their individual needs, and that feeling of being valued builds loyalty. When customers know they can count on you to provide what they’re looking for, they’re much more likely to come back again and again. This also means you stand to gain a HUGE advantage over any competition who might not be as in tune with their clients:
Offering a variety of product options can really set your business apart from competitors who have fewer choices or a clunky purchase process. Today’s customers love a personalized shopping experience, where they can pick products that perfectly match their preferences—whether that’s size, color, or style. By giving them those options, you’re not just serving a wider range of people, you’re showing that your brand is flexible and customer-focused.
Client engagement and revenue can skyrocket simply by adding some variation to the things you offer and tidying up your online store, and it only takes a few seconds to set up!
Product variants can be added to any of your existing and new products in Vagaro. Ready to give it a shot for yourself? You’ll first need to head over to the Inventory tab of Vagaro. Then, follow these three easy steps:
Find the product you want to add variants to, then select the Action menu (three horizontal dots) followed by Edit.
In the Variants section, choose Add Options.
And that’s all it takes! Be sure to check out our product variant support articles if you want to see how you can create Additional Details for products, like ingredients lists, instructions, and more.
If you’re in search of software that understands you, and can flex, scale, and grow with your business, consider a 30-day complimentary trial with Vagaro. We’ve got your back at every step.