With the fitness industry taking the social media & digital realms by storm over the last decade, it’s incredibly important for your business’s success that you start to create an online presence with a fitness website. How do you get started? Well, let’s first think about what a website does for you. Your fitness business’s website often serves as the first point of contact between you and potential clients. For that same reason, it needs to mesh with the rest of your brand cohesively, while still functioning in a way that can keep up with your busy day-to-day. But how does a website help you out in the long run? Well...
A website is accessible 24/7, unlike an actual brick-and-mortar location, so clients can learn about your business, book with you, and purchase from you online even after you’ve closed shop for the day. No more losing while you’re snoozing! Ultimately, this helps attract clients with busy schedules who might prefer to research services at their own convenience. It also sets you up to appear as the professional you are, fostering trust & added client acquisition.
A website also serves as a powerful marketing tool, allowing you to showcase your expertise, highlight customer testimonials, and showcase before-and-after photos of satisfied clients. You can even use your website to publish information related to the fitness industry, positioning yourself nicely as a thought-leader in your field. This can help drive organic traffic and bookings for you, and improve the effectiveness of paid digital ads.
If you’re ready to make the leap, take a peek at some of the websites below, created by & for actual fitness businesses using the Vagaro MySite website builder!
360 Performance Sports
https://mysite.vagaro.com/360performancesports
360’s MySite boasts a cohesive color scheme and incorporates their own photos to enhance the overall visual appeal. The homepage also features clear call-to-action (CTA) buttons, which guide visitors seamlessly throughout their site. Additionally, there’s a notable high contrast between the text and background colors, ensuring readability and visual impact of what it says.
Adapt365 Fitness & Health
https://mysite.vagaro.com/adapt365
Adapt365 achieved a modern, simple, and effective MySite design by leveraging Vagaro’s premade styles and layouts within the MySite builder, all on their own. With a beautiful custom logo and clear CTA to follow, Adapt365 nailed their MySite design and did it by practicing perfect web design restraint. Excellent work, guys!
Eden Beach Pilates
https://mysite.vagaro.com/edenbeachpilates
This MySite incorporates engaging video content and prominently spotlights positive reviews on its homepage. It also uses consistent shapes and other visual elements to reinforce overall brand identity. Last, but certainly not least, Eden’s MySite also features clear CTAs for membership and package sales, streamlining the user purchase experience and potentially boosting recurring revenue.
NeuFit
https://mysite.vagaro.com/neufit2
NeuFit’s MySite features a clear venue image to help familiarize existing and potential clients with the space, as well as a portfolio that showcases a few of the services they provide. Consistency in NeuFit’s brand colors is also maintained throughout their MySite design perfectly. As a cherry on top, detailed information about each team member is provided on their site, and complemented by displayed reviews, enhancing their transparency and credibility.
Don’t just join the online fitness movement—conquer it! Vagaro MySite allows you to sell your memberships, products, and classes online, while syncing with your Vagaro account. This means any changes you make in your account are automatically copied over to your fitness business’s website so you don’t have to do it manually! While it’s drag-and-drop style website builder is incredibly user-friendly, you can also enlist the help of our talented Design Services Team if you’d like your website to be professionally designed.
If you’re a gym, yoga or other fitness business owner in search of robust business management software that syncs with your fully customizable website, consider a 30-day complimentary trial with Vagaro—your partner in success at every step.